RTS Corp.

 In today’s fast-paced logistics environment, customer expectations are evolving rapidly, and traditional pricing approaches no longer meet market demands. Airlines, freight operators, and logistics providers are shifting towards customer-centric cargo pricing models that prioritize transparency, personalization, and value. This shift is driven by growing competition, the rise of digital platforms, and the need to build long-term, trust-based relationships with shippers.  For decades, cargo pricing primarily followed static rate structures influenced by capacity, weight, and distance. While functional, these models lacked flexibility and often failed to reflect real customer needs. Modern logistics, however, requires real-time responsiveness and customization. Businesses, especially e-commerce and global supply chain partners, now expect pricing that adapts to demand patterns, shipment characteristics, and service preferences. As a result, companies are increasingly adoptin...